Motive Online Video Analytics (formerly known as AppGlide Video Analytics service) equips broadband providers with online video analytics that measure end-user quality of experience (QoE) and uncover content delivery issues. With this information and insight, service providers can:
Since video is the large majority of broadband network traffic, the ability to identify and address QoE issues for on-line video is critical. As end users increasingly use their Internet connection to access video, poor QoE will contribute to churn. Today, service providers are operating blind: Their customers will blame them for QoE deterioration, yet they have no way to determine the cause of the poor quality. While there are many tools that help service providers understand how content is delivered at the network layer, few tools look at content delivery from the end user’s perspective at the application layer. Motive Online Video Analytics fills that gap by correlating data from multiple sources with actual end-user QoE measurements, and service providers gain clear insight into how video is delivered and consumed from end-to-end in their networks.